It's undeniable that if you add audio to websites it will increase your results. In fact, not using audio is a big mistake. Audio increases opt-ins. And your sales.
It's not hard to figure out. Most of the web is cold and impersonal. Audio adds a human quality to your site. And adds the feel of a real live person. Basically, audio brings your site to life. Which fascinates greater interaction from your visitors.
The benefits of audio
There are actually two profit boosts from using audio. You will close more sales. And second you'll save money on the sales letter. You see, you'll be able to skip the expensive copywriter. Simply record an audio message yourself. Your visitors will respond better to a heart-felt message from you than some fancy copywriting.
You'll also get better conversions on your list opt-ins. The reason this works so well is because people need to be told what to do. So you just add a simple audio that says: Fill in your name and email and click submit. That alone can increase opt-in rates up to 310%!
Some ways to use audio
Put a welcome message that plays automatically on your site, A warm welcome can be the deciding factor. Your welcome message could make them stay when they would normally leave.
Step-by-step instructions. Just like in the opt-in example. You can use audio to tell your visitors exactly what to do. And take them all the way through buying your product.
Product testimonials are great. It's good to get written testimonials. But audio testimonials are great! It's pretty easy to fake a written testimonial. Using audio makes it much more believable. And that increases your results.
Here's a bonus tip
Did you ever think of making a product just by recording some audio? This is by far the easiest content to produce. Plus people love audio products. Think about how popular podcast are. Plus you can get them transcribed cheap. This is the easiest way to "write" an eBook!
Is it hard to add audio?
It's so simple you won't believe it. There are quite a few audio streaming software programs out there. There's no knowledge required on your part. The software creates the audio button code for you. You just copy and paste into your website. So don't let this stop you.
Let's take another look at the benefits. Using website audio will increase your conversion rates. You'll get more sales. You'll get more subscribers. And you can use it to create products and sales letters quickly. It's a less often used medium. But you'll save a lot of time and money. Start using it today and you'll be glad you did.